Web3 Gaming Client
- Ran a program with 50 creators
- 1M+ impressions across the campaign
- 90%+ of creators delivered on time
- Owned creator comms and execution
// Founder Profile
Jonathan
Breeschooten
Building products. Growth, partnerships and creator marketing.
Eight years in gaming, media and the creator space. I've led teams, closed partnerships and run creator programs. Now I build my own products with AI too. Either way I do the work myself — and that's usually why people hire me.
// Career Highlights
06 metrics
01
€300K+
In partnerships closed
02
15+
People led directly
03
50
Creators in a single program
04
20+
Client accounts at once
05
50+
Candidates interviewed
06
8+
Years in the industry
// About
Background.
Started in game development and character art. Moved into creative leadership and business development from there — and kept ending up in the spot where the craft, the operations and the commercial side all meet.
I've spent the last eight years in gaming, content and digital media: leading teams, running hiring, managing creator programs and closing deals.
In 2026 I started building with AI coding agents doing the engineering. The first to go live, Cessio, went from idea to a working prototype on Solana devnet in two weeks.
The approach is the same either way: find the gap, build the wedge, then get it in front of the right people. Sometimes that's my product, sometimes it's yours.
// Experience
Timeline.
01 · 2026 — Present
Cessio
Founder
- Building a payee check for stablecoin invoices: before money moves, the seller is checked against official business registers
- Took it from idea to a working app on Solana devnet in two weeks, solo, directing AI coding agents
- Built for the Colosseum Crypto World's Fair (Solana track)
02 · 2023 — Present
Nevalence
Founder
- Build and test my own products across AI, gaming and web3
- Work with creators, founders and brands on growth, positioning and monetization
- Run commercial negotiations and partnership deals directly
- Set up the marketing and BD systems teams keep using after I leave
03 · 2024 — 2026
iCrazyTeddy
Talent Manager & Commercial Lead
- Closed €300K+ in sponsorships and brand deals
- Led commercial strategy and negotiated with brands and agencies directly
- Ran creator performance, campaigns and reporting across multiple partnerships
- Kept relationships warm with brands, agencies, events and platforms
04 · 2025 — 2026
The Blurb
Growth Lead / Strategy
- Built the outbound pipeline and partnership process from scratch
- Set up the creator marketing playbook the team runs on
- Did the market research that informed positioning and pricing
- Helped land new clients and revenue
05 · 2025 — 2026
Nutaku
Business Consultant
- Reviewed publishing opportunities and partnership leads
- Built the outbound pipeline and outreach process
- Handled partner onboarding and account relationships
- Supported new market and category expansion
06 · 2025 — 2026
StreamQuest.io
Founding Partner
- Helped shape product positioning and the go-to-market
- Designed the partnership model and outreach
- Worked on creator acquisition and early platform growth
07 · 2024
Content Agency
Interim Creative Director
- Held creative operations together across 20+ client accounts
- Managed capacity, performance and delivery across editors and designers
- Ran hiring and onboarding for new creative talent
- Owned staffing decisions, contracts, budgets and resourcing
08 · 2023 — 2024
Gaming Studio
Art Director & Business Development
- Ran day-to-day operations across a 15+ person team of developers, artists and producers
- Owned project prioritization, production planning and quality of what shipped
- Hired and onboarded both creative and technical roles
- Handled all client relationships and stakeholder communication
- Led the creative work while pushing commercial growth
// Selected Projects
Work that shipped.
Minkie & Mozzie
- Built and launched a 30-episode kids series
- Led development and production
- Handed execution over to a specialist studio
Masters Expo
- Designed and ran the main booth on-site
- Won the Most Creative Award
- International event, premium production
// Core Expertise
Disciplines.
Product BuildingAI Agents & AutomationGrowth StrategyBusiness DevelopmentCommercial PartnershipsCreator MarketingInfluencer ProgramsTeam LeadershipRecruitment & HiringStakeholder ManagementCampaign ManagementProject ManagementContent StrategyGo-To-Market StrategyCommercial NegotiationPerformance Analysis
// Contact
Let's talk.
Open to client projects, lead roles, and anyone building something in AI, gaming or web3.
Book a call